Search Engine Optimization Afterwards – cekom cologne 

Search Engine Optimization Afterwards

Search engine optimization becomes necessary afterwards if it turns out that a website is not being found for its relevant search terms by its target audience. Often it is possible to apply changes afterwards with economically justifyable costs which improve search engine visibility. However, in very competitive markets quite strong efforts may be necessary so that one has to balance the costs of subsequent search engine optimization against the costs of a relaunch.

When should you think about search engine optimization? – Better think of this before but also during and after website development.

Search engine optimization is always less effective when done afterwards and also requires more effort than when done in time. Because if a website is planned search engine compatibly in advance, this means that its structure, navigation contents and HTML code are all search engine compatible.

If, on the other hand, a site with bad search engine visibility has to be optimized 'after the fact', you have to accept trade-offs and a great amount of effort everywhere.

Does this mean that a website with bad search engine compatibility can only be discarded altogether?

Fortunately not, because there are ways and means to achieve better search engine visibility also for less than optimal websites. How far you can get here depends on your website's disposition and the competition in your particular online segment.

In your concrete case you should issue an analysis to find out where the weak points and problematic areas of your existing website are. Then one can check which of these issues can be repaired at which costs.

For every analysis of the possibility of a subsequent search engine optimization cekom issues a concrete recommendation about what can be done.

Often it also makes sense to combine such a search engine optimization check directly with an audit of your website in order so save costs and use the synergy effects in the course of the optimization.

 




Want to know more?
cekom GmbH • Neusser Straße 27-29 • 50670 Köln • 0221 / 97 30 62 - 0
message@cekom.de


Search Engine Optimization - cekom cologne

How much does an analysis concerning search engine visibility cost?

Analysis of an existing website with regard to options of subsequent search engine optimization is 250 to 500 Euros plus VAT for a smaller website; for a larger website and / or a competitive market the price is 750 Euros plus VAT.

Please use our contact form so we can send you an individual offer for your website, or talk to our marketing director Mr. Gorzinewski
(0221 - 97 30 62 - 27).